Google defends book settlement, calls for approval

Google defends book settlement, calls for approval.  (The Age website)

Quick posting on this but it seems google is making the play we all expected but never mentioned.

Not wanting to be left behind in an untapped potential income stream, google look like they are trying to position themselves as a serious contender in the ebook space.

This creates an interesting marketplace with Apple now moving into the space primarily held by Amazon.  Clearly Microsoft are also wanting to get their hands dirty on this as well.

This is all very exciting, but one of my greatest fears is what happened originally with music – different formats not compatible with different players.  This makes for a terrible customer experience and also places the organisation selling the product before the customer, which is never a smart place to be.

However, we all will be watching this space with baited breath and subdued excitement.


Scott North has extensive experience in enterprise risk management, internal audit, operational risk and compliance, risk strategy, scenario planning, technology risk, technology business analysis, systems design, financial accounting, and management accounting. Scott is a Fellow of the Australian Institute of Chartered Accountants with a Masters Degree from the University of Melbourne in Business and Information Technology. Scott is also a Fellow of the University of Melbourne.

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